Watching the intraday action in Amazon there was a tremendous amount of money being poured into the stock. I suspect a good portion of that money buying up the Amazon stock was from the retail side, as it is very common for the retail investors to be those who chase the extreme moves, especially heading into an earnings report. Smart traders know never to leverage up before an earnings report.
Well everyone who chased today, expecting Amazon to break to all time new highs, is left licking their wounds as Amazon reported weak earnings after hours.
The price of Amazon stock was trading at $150 at the 4pm close. In after hours it has dropped down to $139.75.
Amazon (AMZN) chart:
Similar action is taking place in Microsoft (MSFT) as well at this time.

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